Friday starts the 10th annual global fundraising campaign Movember, an event that encourages men (aka Mo Bros) to grow a moustache during the month of November, to raise funds for and awareness of testicular and prostate cancers as well as to combat mental health issues.
Movember aims to increase early cancer detection, diagnosis and effective treatments, and ultimately reduce the number of preventable deaths among men. Besides getting an annual check-up, Movember urges men to be aware of any family history of cancer, and to adopt a healthier lifestyle. Last year, the US Movember campaign raised over $20 million with more than 83% going towards men’s health programs.
On a mission to “change the face of men’s health” Movember isn’t just for the Mo Bros, but is open to Mo Sistas, too.
Tom Whitaker, director of Grassroots Engagement for Movember, welcomes women’s participation in any form. He shared, “Women tend to be the gateway to health. Whether it’s a mother or daughter, wife, girlfriend or pal. Women lead by example, they’re normally the ones who encourage men to go to the doctor… Movember is for everybody, not just men.”
Over the past few years, women have taken to donning fake moustaches in solidarity with their Mo Bros during the month-long journey. A Mo Sista can show support in a variety of ways:
- Donate to the Mo Bro in your life
- Recruit team members from your workplace, social media or family and friends
- Raise funds for your team through social networks and via email
- For every $75 you raise, you’ll be entered to win an exclusive Mo Sista prize
- Encourage the men in your life to maintain a healthy lifestyle, a good diet and know his health numbers
- Organize your own Mo Party in your workplace or community
- Host a MOVE event to get the Mo Bros in your life active
- Smile at a Mo Bro and compliment his Mo.
There’s still time to register… for more information on how you can join the Movember campaign, click here.
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