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Just 15 days after her 32-year-old daughter, Heather Heyer, was murdered while protesting hate and racism in Charlottesville, Susan Bro bravely took the stage at MTV’s 2017 VMAs last night to make this important announcement, hoping to inspire everyone listening and watching to help her “make Heather’s death count”.

Heather, a young activist, who “dedicated her life to promoting equal rights for all people,” died August 12, 2017 when a car plowed into her and a group of counterdemonstrators who were protesting a rally of neo-Nazis, Ku Klux Klan members and other white nationalists in Charlottesville, Virginia.

Susan has since dedicated herself to amplifying Heather’s voice, a love-fueled voice that was tragically silenced by hate, and last night, the “forever proud” mom had a high-profile platform from which to do just that. In front of a packed theater of rock royalty and music’s biggest stars, Susan commanded everyone’s attention as she said, “Today, I’m announcing the launch of the Heather Heyer Foundation, a non-profit organization that will provide scholarships to help more people join Heather’s fight against hatred.”

She was met with thunderous applause.

Susan Bro Heather HeyerSusan then implored the audience to visit HeatherHeyerFoundation.com and to help carry on the work her daughter so selflessly did in the name of justice and equality. “I want people to know that Heather never marched alone; she was always joined by people from every race and every background in this country.”

According to the Foundation’s site, “Scholarships will be awarded to those seeking a degree or certification in, but not limited to, law, paralegal studies, social work, social justice, and education.” Its mission statement is punctuated by a powerful call to action. “Help us make a difference, and as Heather had often quoted, ‘If you’re not outraged you’re not paying attention’ – Anonymous.”

Susan Bro finished her remarks by introducing the 6 nominees for MTV’s Fight Against the System Award, artists who are champions of social good just as Heather was.