“If you wouldn’t say it to yourself when you were little, then why would you say it to yourself now?”

This is the question that punctuates the final scene of I AM UGLY., a new video by Rachel Levin, the 21-year-old YouTuber behind the wildly popular channel rclbeauty101. Using visuals of Rachel criticizing herself in the mirror, as the kid version of Rachel is reflected back, the video makes a powerful statement about how damaging negative self-talk can be, and delivers an important message about self-acceptance.

Of her video which has already been viewed over 3.5 million times, Rachel says, “Share this with whoever needs it.”