Led by its Women’s Production Group, the TIME’S UP Foundation created this Public Service Announcement and companion resource guide to change the fact that “women are underrepresented on film sets.” By shining a light on women in production (for film, television, and visual content), the organization’s goal is “to educate women everywhere who are unfamiliar with the entertainment industry about job opportunities in hopes of moving the industry closer to gender and racial parity.”

As noted on the TIME’S UP site, “On any given film or television set, there’s a wide range of jobs including lighting, sound, stunts, costumes, production designers, and beyond that help bring a story to life.” But these critical jobs are still held by few women, as illustrated by data from the USC Annenberg Inclusion Initiative Inclusion in the Director’s Chair study (January 2019): “Across 265 top films released between 2016 and 2018, women working in the camera department totaled only: 5 camera operators, 0 gaffers, 1 female best boy* electric, 4 female grips, 8 female best boy* grips”

In leading the charge to put “more women behind the lens”, TIME’S UP paired this PSA with a new resource that allows women to learn about the film careers it features as well as the additional roles not depicted. There is also a guide to Unions and Guilds, as well as a link to Local Film Community, Programs and Resources.

Through its Legal Defense Fund™Impact Lab, and other industry change initiatives, the TIME’S UP Foundation fights for “a future where no one is harassed, assaulted, or discriminated against at work.”

* [Editor’s Note: On the road to parity, the entertainment industry is long overdue in making the term “best boy” gender neutral.]